With years of experience working in the Food & Beverage space, Thimus is supporting companies in the ideation of new products, consumer research, advanced quality assurance and reformulation.
We provide you with a tool that allows you to acquire repeatable and statistical data, that will support your strategic choices.
HOW?
We collect data that cannot be captured by traditional market research: by successfully merging neuroscience and explicit data, we can explain and predict human behavior with food. This eliminates the bias of declared preferences.