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- Facing an imminent change in product category targets?
- Trying to meet new food regulations?
- Experiencing changing consumer preferences in nutrition or health benefits?
- Baseline your existing product’s standard for taste, texture and experience.
- Support your reformulation work against the baseline to ensure customer retention in the new formulation.
- Integrate our technology with any existing partners you have such as trained panelists.
- Ensure that any changes, planned or otherwise, in legacy products will be minimized and protect the resiliency and sustainability of your legacy products.
- Losing marketplace traction due to price competition?
- Seeing reduced legacy product sales due to food inflation?
- Wanting to investigate lower cost suppliers or lower cost ingredients?
- Experiencing supply chain disruption?
- Support your low-cost modelling (LCM) experiments against current sensory baseline.
- Ensure customer experience and customer retention from a taste, texture and experience standpoint, while you work through your alternative ingredients supply chain.
- Help qualify vendors by characterizing how the taste and attribute of their products will impact yours.
- Moving legacy products and production from one facility to another?
- Introducing new production equipment?
- Onboarding new production staff?
- Introducing a new ingredient?
- Introducing a new process for performance, sustainability, or cost reasons?
- Integrate sensory with your QA/QC staff and lab.
- Introduce sensory measures at critical production stages to ensure overall sensory performance in the final product.
- Provide sensory support to match the urgency of production.
- Integrate the benefits of a sensory platform within the challenge of production cost models.
- Support the chain of custody, the control, and the validation of your product to maintain throughout any operational and developmental challenge.
- Launching a new whole product?
- Launching a new ingredient or flavor?
- Optimizing a product in development?
- Determining shelf life?
- Identifying your product’s main attributes that drive consumer preferences?
- Provide end-to-end sensory panel services from ideation to report and the logistics in between.
- By merging with your current sensory infrastructure, and add our unique lens to your existing solution providers.
- Execute our neuroscience based platform at your choice of location.
- Having a hard time understanding your target?
- Planning on launching a new product in a specific market?
- Experiencing a less-than-desirable outcome with a current flavor, formats, ingredients, concepts or final products?
- Wishing to validate the capabilities/possibilities of an existing or a new product launch?
- Provide you with statistical data, that is translated into validated mental metrics pertaining to the cognitive and emotional states.
- Isolate meaningful variables in tasting experiences and improving user engagement.
- Understand what variables make food desirable in a specific cultural context.
- Adapt food experiences in different countries and for different cultures/targets.
- Link a population’s specific traits to purchase and consumption behavior.
- Finding it hard to induce rotation of products?
- Trying to increase the square food profitability of your retail space?
- Looking to engage your consumers in a more efficient way?
- Struggling to convert consumers’ actions into repeated purchases?
- Understand how humans interact with their environment and the available purchase options in their urban ecosystems.
- Generate data on the dynamics of behavioral shopping in a constantly changing context.
- Calibrate your product outputs to a specific consumer through lean and efficient prototype validation.
- Make a difference in designing user experiences in the marketplace.